On The JLo

A fan-first campaign page for Jennifer Lopez's On The JLo community.

Live Website
On The JLo

On The JLo gives Jennifer Lopez fans access to news, special experiences, exclusive content, and campaign updates through a focused web destination.

The page brought together the core campaign surfaces for This Is Me...Now: email signup, tour access, editorial proof points, music videos, Prime Video trailer content, album links, and merch discovery.

Client

On The JLo

Audience

JLo fans

Project type

Campaign site

Core flow

Signup

Content

Tickets + Media

Platform

React SPA

My Role

Frontend Developer

Frontend ImplementationCampaign Landing PageSubscriber FormsVideo EmbedsResponsive UIThird-party Widgets

I built the frontend experience for a lightweight On The JLo campaign page, connecting the signup journey with the ticket, video, album, and merch content fans expected to find in one place.

Campaign Work

What I Built

  1. 01

    Fan signup

    Created a clear join flow for email capture, subscriber verification, success states, and unsubscribe paths.

  2. 02

    Ticket access

    Integrated the Seated widget so tour access could sit directly inside the campaign experience.

  3. 03

    Video section

    Added embedded video moments for Rebound, Can't Get Enough, and the This Is Me...Now: A Love Story trailer.

  4. 04

    Album discovery

    Connected fans to Can't Get Enough and This Is Me...Now listening destinations with campaign artwork.

  5. 05

    Merch pathway

    Added a direct shopping path for This Is Me...Now merchandise without pulling users away from the campaign too early.

  6. 06

    Responsive polish

    Kept the page simple, visual, and mobile-friendly across signup, media, ticket, and content sections.